Advertising ROI

Last modified by

on

Aug 3, 2022, 1:48:20 PM

Created by

on

Jan 19, 2016, 3:36:25 PM

U S R = \frac{a C}{u P \cdot p M %}

$USR = ( aC ) / ( uP * pM %)$

(u P) Unit Price of product advertised

$(uP) "Unit Price of product advertised"$

(p M) Profit Margin for each unit sold

$(pM) "Profit Margin for each unit sold"$

(a C) Cost of the Ad

$(aC) "Cost of the Ad"$

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663db2f2-bec2-11e5-9770-bc764e2038f2

The Advertising ROI calculator computes the number of units sales needed to cover cost of advertising.

INSTRUCTIONS: Choose units and enter the following:

Unit Sales Required (USR): The calculator returns the number of units that must be sold to justify the advertising.

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