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Revenue per Available Customer (RevPAC)

Last modified by
on
Jul 24, 2020, 6:28:07 PM
Created by
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Jul 16, 2015, 1:06:11 AM
RevPAC=Rn
(R)Total Revenue from Hotel Guests
(n)Total Number of Guests
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d8ef5643-2b56-11e5-a3bb-bc764e2038f2

The RevPAC calculator computes the Revenue per Availalbe Customer. 

INSTRUCTIONS: Choose the preferred units and enter the following:

  • (R) This is the total revenue from hotel guests.
  • (n) This is the number of hotel guests.

RevPAC: The calculator returns the revenue per available customer in U.S. dollars.  However, this can be automatically converted to other currencies via the pull-down menu.

General Information

RevPAC is a measure of performance, embodies a shift in perspective from an "asset play" based on hotel properties and rooms to a focus on leveraging customer equity for shareholder wealth.  RevPAC stands for Revenue Per Available Customer.

Resource:

  • Dopson, Lea R., and David K. Hayes. Managerial Accounting for the Hospitality Industry. Hoboken, NJ: Wiley, 2009. Print.
  • Libert, Barry D. "From Physical Assets to Customer Equity/ Arthur Andersen / Fall 1996." From Physical Assets to Customer Equity/ Arthur Andersen / Fall 1996. Hotel-Online, Fall 1996. Web. 06 Aug. 2015.

This equation, Revenue per Available Customer (RevPAC), is used in 2 pages
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